Really impressive work! From the first call I had with Marc, I could tell I was working with someone who knows what he’s doing.
Builder · Operator · Founder of Luxin
Marc
Bender
I build AI systems that run inside real businesses, then run my own company on the same system. Agents draft. I approve. Nothing goes out without me.
Live pulse
Currently shipping
Running Luxin
AI consulting for small business, consultant-first: an audit that finds where AI saves money, then the build, then a Company Brain the whole team works from. Clients this month in law, engineering, finance and wholesale.
View projectSix systems in two weeks
Luxin HQ’s development loop shipped a CRM, a content board, a proposal-page generator, a video intake, a reel editor and a job-application pipeline. Each one spec-approved, built by Opus workers, verified by a fresh-context agent, then flipped live by me.
Writing in public
The content system goes live this month: LinkedIn first, X and Instagram after. AI for small business, the Company Brain, and what discipline looks like in a working week.
View projectSelected work
Works
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AI-generated · grounded in Marc's bio, work, and recommendations
How I work
Principles behind the work
Ship before perfect
A draft in the world beats a masterpiece in a private folder. Shipping is the first move in every feedback loop that compounds.
Operate cross-stack
Code, copy and outreach are the same job in three uniforms. I write the page, scope the proposal and make the call, because that is where the leverage is.
Use AI as a team
AI does not replace judgment, it multiplies it. Agents do the work of a team I do not have. The target is always more output at the same cognitive load.
Numbers over adjectives
7:1 ROAS. 80% response rate. Live in eight days. The numbers are not decoration; they are the proof the system worked. I only make claims I can back.
Build systems, not tasks
A task done once is a task. A task done once and systematized is an asset. Everything I build is designed to run, repeat and improve without me.
Nothing goes out without a person
Agents draft. A person approves. The rule costs ten seconds a send and is the reason owners let agents near their inbox at all.
Recommendations
What people say
Marc brought an infectious enthusiasm to his role. Always ready to help where needed.

About
Founder of Luxin. Four companies before 23.
I run Luxin, an AI consulting firm for small business. Before that I founded three companies, shipped a Chrome extension on the Claude Agent SDK, and built the outbound automation for the U.S. arm of a Korean AI company. The system I sell is the one I run my own company on: agents draft, I approve, nothing goes out without me. I write the code, the copy and the proposal, then the outreach that sells it. Systems I built are live today in a law firm, an engineering firm and a sales team.
Based in
Lake Tahoe & San Jose, CA
Open to
Remote · Bay Area · Reno/Tahoe
Languages
English · Spanish
Get in touch
Let's build something
A Luxin engagement, a contract build, advisory, or a full-time role with the right team. If the work is interesting, I want to hear about it.